Marylebone Station, 12 Melcombe Place
London, NW1 6JJ
0207 101_ 1841
Dhub doesn’t sell cereal.
by James Marshall 01 September 2011 22:16

We often get called or emailed by prospective clients who have seen something they like on our website that relates to something with their brand or design requirement. It maybe one of our eCommerce website designs, a company brand development or a 3D visualisation.

Often we are asked to provide a ballpark figure for a website design or a branding exercise or 3d visual. We often feel that our prospective clients think we are being difficult when we ask a lot of questions before we can provide a ballpark cost for this, but there is method to questions.

If I were to go into my local supermarket and ask the first employee I saw ‘how much is a box of cereal?’ they would almost certainly think I was crazy and, if I were lucky, they would ask me some more probing questions, ‘which cereal in particular sir?’ or perhaps ‘what do you like? Corn flakes?’, now the reason I use this analogy is because design services are much the same as a box of cereal. Each brand and variety are different, and each serves a purpose and more importantly, each appeals to different people in different ways. Me personally, I will happily pay big to buy Kellogg’s Froot Loops that can only be imported from the US, Dave for example loves Weetabix with warm milk (but he's just a little weird). So you see we are all different.

So we could just give our prospective clients a price straight away when asked, but surely, for a more enjoyable serving of design genius at breakfast time, or any other time for that matter, we need to find out what it is you want and why you want it, after all, our design service should serve you for a lot longer than a single meal time.

If you like what we do, or just want to talk over breakfast, spread the word, our only purpose is creating work you want to talk about. To see how we can help you bring your ideas to life call us on 0207 101 1841 or use our contact form.

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